SEO Audit Guide

Scan any URL end to end, get a 0-100 score, and see exactly what to fix to rank higher on Google.

What does SEO Audit check?

ClickSentinel's SEO Audit crawls your page and analyzes it in two stages: a technical crawl (technical SEO, content, security) and a performance check via Google PageSpeed Insights (Core Web Vitals). The result is an overall 0-100 score plus a list of issues ranked by priority.

The audit runs asynchronously through a queue, so it never blocks your workflow — you can keep using ClickSentinel while it runs, and the system notifies you when it's done. Each audit covers 14 check groups: title, meta, H1, canonical, Open Graph, Schema, links, images, robots.txt, sitemap, SSL, performance, mobile-friendliness, and content quality.

Objective scoring across 4 categories, not just one vague number
Issues classified as Critical/Warning/Info with fix guidance
History saved so you can track SEO improvement over time

Key concepts

4 score categories

Technical (meta tags, structure, schema), Performance (page speed, Core Web Vitals), Mobile (mobile-friendliness), Content (content quality & length).

Severity levels

Critical — directly impacts indexing/ranking, fix immediately. Warning — should be fixed for optimization. Info — a further improvement suggestion, not mandatory.

Score scale

80-100: Good, little to improve. 50-79: Needs improvement in some areas. 0-49: Serious issues that need addressing soon.

Core Web Vitals

The 3 metrics Google uses to measure user experience: LCP (main content load speed), CLS (layout stability), and FCP/TBT (interaction responsiveness).

How it works

1Go to SEO Audit, paste the URL you want to check (homepage or any inner page) and click "Run Audit".
2Wait for the system to crawl and score it — this runs in the background and usually takes 30-60 seconds depending on your site speed.
3Review the overall score and the breakdown across 4 categories: Technical, Performance, Mobile, Content — each with its own scale and rating.
4Open the Issues list, fix Critical items first, then Warning — every issue includes a description and a concrete fix suggestion.
5Re-run the audit after fixing issues to see the score improve, or use Score History to track trends across multiple audits.

Frequently asked questions

How long does an SEO Audit take?

Usually 30-60 seconds per URL, depending on your website response time and the latency of the Google PageSpeed Insights call.

Does the audit check the whole website or just one page?

Each audit checks a single specific URL. To evaluate a whole site, run separate audits for your most important pages: homepage, category pages, and key product/article pages.

Is the SEO Audit score the same as the Google PageSpeed Insights score?

The Performance category uses data from Google PageSpeed Insights, but ClickSentinel's overall score also combines Technical/Mobile/Content, so it will differ from a standalone PageSpeed number.

Can I share audit results with clients or teammates?

Yes. Every audit can generate a public share link (no login required) or be exported as a PDF/CSV report to send directly.